On Wednesday, February 28, 2024, the second panel from the series “Female workers in Culture” was held, titled “The Art of the Impossible: Women’s Entrepreneurship in Culture.” The second panel was dedicated to the topic of the position of female entrepreneurs in culture and the challenges they face.

The participants of the second forum were Anela Hakalović, founder of the Children’s Bookstore Bajkologija, Adna Muslija, co-founder of the Manifesto Gallery, Marina Đapić, founder of SAFMo and president of the Rezon Association, and the discussion was moderated by prof. dr. Ajla Demiragić. During the second forum, the participants shared their experiences in entrepreneurship in culture, emphasizing the need to provide greater support for this area of activity and to adapt conditions for artistic businesses and their management. As Đapić Marina emphasizes: “When we talk about management, we often imagine briefcases, suits… but artistic management consists of communication and action within its community.”

 We remind you that “Women Entrepreneurs in Culture” is a series of panels conceived and moderated by professors from the Faculty of Philosophy at the University of Sarajevo, Ajla Demiragić and Adisa Bašić. These forums are realized within the framework of the UNIGEM project, implemented by the University Gender Resource Center (UNIGeRC) and the TPO Foundation.

Each panel is conceived as an open conversation that allows the exchange of experiences among female writers, visual artists, musicians, producers, and entrepreneurs in the field of culture. Through these discussions, we aim to empower both cultural workers and all participants of the forums. These meetings seek to contribute to the establishment of new solidarity networks and collaborations among women entrepreneurs, as well as to valorize their achievements and improve their social status and visibility.